week 3 - ANU periovious and current advertisement campaigns.

The Australian National University is a highly regarded institution of higher education. Their advertising campaigns try to communicate their unique position as Australia's national  university and their exceptional quality of the ANU community's.


There are only two types of advertising for ANU: Campaign and non-campaign. Non-campaign refers typically to the one off ads, informing people about events, activity or programs. The campaign ads are a more comprehensive and strategic. Where they contain a number of variation of the same advertisement.


The advertisements are displayed on television,magazines and various other forms of media. each and every add have a selected target audience. 2011 target audience was directed undergraduates, graduates, higher degrees research and public service.Each add is simple yet clever. The convey each idea sleekly with a logo of the ANU.    

http://www.anu.edu.au/mo/content/2011brand_ad   

http://www.anu.edu.au/mo/content/2011brand_ad   

http://www.anu.edu.au/mo/content/2011brand_ad  

http://www.seek.com.au/Job/graphic-designer/in/act-act/21675467